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MarTech Audit

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MarTech Audit — Free marketing technology stack comparison tool. Data verified March 2026.
Tools/CRM/Streak

Streak

Solo founders, freelancers, and tiny teams who live in Gmail and want CRM without leaving their inbox

Freemiumusers CRM
Visit Website

Reviews

4.5 / 5980 reviews

+ Lives entirely inside Gmail so there is zero context switching

+ Email tracking, mail merge, and snippets built right in

- Only works with Gmail/Google Workspace; no Outlook support

“I tried four CRMs before Streak and never kept up with them. Streak lives in Gmail so I actually use it every day without thinking about it.”

Pros

  • + Lives entirely inside Gmail so there is zero context switching
  • + Email tracking, mail merge, and snippets built right in
  • + Free plan is genuinely usable for solo founders and freelancers

Cons

  • - Only works with Gmail/Google Workspace; no Outlook support
  • - Limited reporting and analytics compared to standalone CRMs
  • - Pipeline views inside Gmail can feel cramped with large deal volumes

Pricing

PlanMonthlyAnnualLimits
FreeFreeFree500 contacts; basic CRM in Gmail
Solo/seat$15$155,000 contacts; mail merge
Pro/seat$59$49Unlimited contacts; shared pipelines
Pro+/seat$89$69Advanced automations; custom roles
Enterprise/seat$159$129Priority support; data validation
14-day free trial

Free plan for individuals; Solo $15/mo/user, Pro $49/mo/user, Pro+ $69/mo/user, Enterprise $129/mo/user

Setup & Onboarding

Setup time: minutes
Learning curve: minimal
Resources: goodMobile app

Company Health

Founded: 2011
HQ: San Francisco, California
Size: 35 employees
Funding: acquired
stableHiring: stableSentiment: neutral
  • Acquired by Good Turn in April 2024
  • Maintains position as leading Gmail-embedded CRM
  • 6,000+ customers including Uber, Atlassian, Logitech

Product Direction

AI: moderateRisk: mediumAPI availableEcosystem: weakSMB friendly

AI Features

  • Automated email logging
  • AI-powered deal timeline
  • Natural language Q&A for CRM data
  • Magic columns for AI-generated data enrichment

Recent Launches

  • Magic columns for AI-generated insights
  • Natural language CRM queries
  • Enhanced email tracking and mail merge

Integrations

gmailgoogle-workspacegoogle-sheetsgoogle-driveslack

+ Zapier compatible (connects to 5,000+ apps)

Alternatives in CRM

HubSpot CRM

Freemium
4.416,200 reviews

Small businesses wanting an all-in-one CRM they can start for free and scale into

Pipedrive

Paid
4.44,900 reviews

Sales-focused small teams that want a clean, pipeline-centric CRM without clutter

Zoho CRM

Freemium
4.29,500 reviews

Budget-conscious small businesses that need enterprise-grade customization without enterprise pricing

Freshsales

Freemium
4.51,820 reviews

Startups wanting AI-powered lead scoring and built-in communication tools at a low price

Monday CRM

Paid
4.61,290 reviews

Teams already using Monday.com for project management who want CRM in the same workspace

Salesforce Starter

Paid
4.440,500 reviews

Ambitious startups that plan to scale significantly and want to start on the platform they will grow into

Copper

Paid
4.51,750 reviews

Google Workspace-centric agencies and consultancies that want automatic contact and email logging