Small businesses and solopreneurs who want an all-in-one marketing platform with a free starting point
+ Intuitive drag-and-drop email builder with polished templates
+ Generous free tier for very small lists; easy onboarding for beginners
- Pricing escalates steeply once you exceed the free tier or need automation
“Mailchimp got us sending professional emails in under an hour, but once our list grew past 2,000 contacts the costs really started adding up.”
| Plan | Monthly | Annual | Limits |
|---|---|---|---|
| Free | Free | Free | 500 contacts; 1,000 sends/month; 1 audience |
| Essentials | $13 | $13 | 500 contacts; 5,000 sends/month; 3 audiences |
| Standard | $20 | $20 | 500 contacts; 6,000 sends/month; 5 audiences; automations |
| Premium | $350 | $350 | 10,000 contacts; 150,000 sends/month; unlimited audiences |
Free up to 500 contacts/1,000 sends per month. Standard from ~$13/mo. Premium from $350/mo.
+ Zapier compatible (connects to 5,000+ apps)
Small businesses that want email, landing pages, webinars, and automation in one platform
Content creators, bloggers, and newsletter authors who value simplicity and subscriber relationship management
Growing SMBs that need sophisticated automation workflows and a lightweight CRM
Budget-conscious startups that want solid automation without paying premium prices
Small businesses with large contact lists but moderate send frequency who also need SMS and transactional email
Startups and freelancers that want a beautiful, easy-to-use tool at a very affordable price
Small businesses and nonprofits that value phone support, simplicity, and event marketing