Growing SMBs that want a feature-rich ecommerce platform without transaction fees and with strong multi-channel support
+ No transaction fees on any plan, unlike most competitors
+ Strong built-in SEO features and multi-channel selling out of the box
- Annual revenue caps on Standard, Plus, and Pro plans force upgrades
“We switched from Shopify because the transaction fees were eating into our margins. BigCommerce gave us more built-in features without nickel-and-diming us on every sale.”
| Plan | Monthly | Annual | Limits |
|---|---|---|---|
| Standard | $39 | $29 | Up to $50K annual online sales |
| Plus | $105 | $79 | Up to $180K annual online sales; customer segmentation, abandoned cart recovery |
| Pro | $399 | $299 | Up to $400K annual online sales; custom SSL, product filtering |
| Enterprise | Custom | Custom | Unlimited sales; custom pricing, priority support, dedicated account manager |
Standard $39/mo ($29/mo annual); Plus $105/mo ($79/mo annual); Pro $399/mo ($299/mo annual); Enterprise custom pricing
| Feature | Available On | Limits |
|---|---|---|
| Online Store Builder | standard | Unlimited products on all plans |
| Multi-Channel Selling | standard | Amazon, eBay, Facebook, Instagram, Google Shopping, Walmart |
| Payment Processing | standard | 0% transaction fees; supports 65+ payment gateways |
| Abandoned Cart Recovery | plus | Automated emails to recover lost sales |
| Customer Segmentation | plus | Customer groups with custom pricing and access |
| Product Filtering | pro | Advanced faceted search for large catalogs |
| Custom SSL | pro | Unlimited |
| B2B Features | enterprise | Custom price lists, quote management, buyer portals |
| Multi-Storefront | enterprise | Manage multiple stores from a single dashboard |
| Built-in SEO Tools | standard | Custom URLs, auto-sitemaps, 301 redirects, microdata |
| Shipping & Tax Automation | standard | Real-time carrier quotes, automatic tax calculation |
| Headless Commerce API | enterprise | Full composable storefront support |
Source: G2 reviewer demographics
Not ideal for: Very small businesses with low volume who would benefit from a simpler, cheaper platform like Shopify Starter
Product and customer data export via CSV; themes and customizations do not transfer between platforms
+ Zapier compatible (connects to 5,000+ apps)
Artists, makers, musicians, and small creators who want a dead-simple store with no bloat and no fees
Small businesses with an existing website who want to add e-commerce without switching platforms
Tech-savvy SMBs in Europe and internationally who want a free, highly customizable e-commerce platform with strong localization
Digital creators, YouTubers, musicians, and coaches who sell digital downloads, subscriptions, and print-on-demand merch
Small businesses and solo entrepreneurs who want to launch and scale an online store quickly without technical expertise
Brick-and-mortar businesses expanding online who already use Square POS
Small businesses and solopreneurs who want a beautiful website and online store in one platform with minimal technical effort
Small businesses that want full control over their online store and already use WordPress