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MarTech Audit

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MarTech Audit — Free marketing technology stack comparison tool. Data verified March 2026.
Tools/Email Marketing/GetResponse

GetResponse

Small businesses that want email, landing pages, webinars, and automation in one platform

Freemiummail Email Marketing
Visit Website

Reviews

4.3 / 51,450 reviews

+ Comprehensive all-in-one platform including webinars, landing pages, and conversion funnels

+ Solid marketing automation with visual workflow builder at mid-tier pricing

- Email template editor feels dated compared to newer competitors

“GetResponse replaced three separate tools for us -- email, webinars, and landing pages -- which saved us money, though the email designer could use a refresh.”

Pros

  • + Comprehensive all-in-one platform including webinars, landing pages, and conversion funnels
  • + Solid marketing automation with visual workflow builder at mid-tier pricing
  • + Built-in webinar hosting is a unique differentiator among email tools

Cons

  • - Email template editor feels dated compared to newer competitors
  • - Deliverability rates can be inconsistent; requires careful list hygiene
  • - The learning curve is steeper due to the breadth of features

Pricing

PlanMonthlyAnnualLimits
FreeFreeFree500 contacts; 2,500 newsletters/month
Email Marketing$19$15.61,000 contacts; unlimited emails; autoresponders
Marketing Automation$59$48.41,000 contacts; workflows; webinars
Ecommerce Marketing$119$97.61,000 contacts; ecommerce features; promo codes
30-day free trial

Free up to 500 contacts. Email Marketing from ~$19/mo. Marketing Automation from ~$59/mo.

Setup & Onboarding

Setup time: hours
Learning curve: moderate
Resources: goodFree migrationMobile app

Company Health

Founded: 1998
HQ: Gdansk, Poland
Size: 440+ employees
Funding: bootstrapped
stableHiring: stableSentiment: positive
  • Hit $150M revenue and 100K customers in 2024
  • Acquired Recostream for AI-powered product recommendations
  • Expanded into all-in-one marketing platform with webinars, courses, and conversion funnels

Product Direction

AI: moderateRisk: lowAPI availableEcosystem: moderateSMB friendly

AI Features

  • AI email subject line generator
  • AI content writing assistant
  • AI-powered product recommendations (via Recostream)
  • Send-time optimization
  • Course Wizard AI for auto-generating courses

Recent Launches

  • Course Wizard AI tool
  • AI-powered product recommendations
  • Conversion funnels
  • SMS marketing

Integrations

shopifywordpresswoocommercestripepaypalsalesforce-starterhubspot-crmgoogle-analytics

+ Zapier compatible (connects to 5,000+ apps)

Alternatives in Email Marketing

Mailchimp

Freemium
4.422,200 reviews

Small businesses and solopreneurs who want an all-in-one marketing platform with a free starting point

Kit (formerly ConvertKit)

Freemium
4.5410 reviews

Content creators, bloggers, and newsletter authors who value simplicity and subscriber relationship management

ActiveCampaign

Paid
4.516,400 reviews

Growing SMBs that need sophisticated automation workflows and a lightweight CRM

Moosend

Paid
4.6910 reviews

Budget-conscious startups that want solid automation without paying premium prices

Brevo (formerly Sendinblue)

Freemium
4.54,000 reviews

Small businesses with large contact lists but moderate send frequency who also need SMS and transactional email

MailerLite

Freemium
4.72,900 reviews

Startups and freelancers that want a beautiful, easy-to-use tool at a very affordable price

Constant Contact

Paid
4.18,600 reviews

Small businesses and nonprofits that value phone support, simplicity, and event marketing