Marketing teams and agencies that want one platform for SEO, PPC, content, and competitive research
+ Most comprehensive all-in-one SEO toolkit on the market
+ Excellent competitive analysis for both organic and paid search
- Expensive; Pro plan is $130/mo which is steep for solopreneurs
“Semrush is the Swiss Army knife of digital marketing. We use it for keyword research, site audits, competitor spying, and content planning. Nothing else covers as much ground.”
| Plan | Monthly | Annual | Limits |
|---|---|---|---|
| Pro | $139.95 | $117.33 | 5 projects; 500 keywords; 10,000 results/report |
| Guru | $249.95 | $208.33 | 15 projects; 1,500 keywords; content marketing platform |
| Business | $499.95 | $416.66 | 40 projects; 5,000 keywords; API access; share of voice |
Pro $129.95/mo, Guru $249.95/mo, Business $499.95/mo. 7-day free trial available.
+ Zapier compatible (connects to 5,000+ apps)
Bloggers, solopreneurs, and small businesses looking for an affordable, easy-to-use keyword research tool
SEO professionals and content marketers who prioritize backlink analysis and competitive keyword research
SEO beginners and small teams that value educational resources alongside their toolset
Solopreneurs and small businesses on a tight budget who need basic keyword research and site audits
Mid-budget SMBs and agencies wanting a full SEO toolkit without Semrush/Ahrefs pricing