MarTech Audit
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MarTech Audit

Free marketing tech stack audit tool. Compare marketing tools, score your stack, and find the best martech solutions for your business.

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MarTech Audit — Free marketing technology stack comparison tool. Data verified March 2026.
Tools/SEO/SE Ranking

SE Ranking

Mid-budget SMBs and agencies wanting a full SEO toolkit without Semrush/Ahrefs pricing

Paidsearch SEO
Visit Website

Reviews

4.8 / 51,700 reviews

+ Highest G2 satisfaction scores in the SEO category

+ Comprehensive toolset at a price point between budget and premium tools

- Brand recognition is lower than Semrush/Ahrefs despite strong reviews

“SE Ranking is the best-kept secret in SEO tools. It does 90% of what Semrush does at half the price, and the rank tracker is actually better.”

Pros

  • + Highest G2 satisfaction scores in the SEO category
  • + Comprehensive toolset at a price point between budget and premium tools
  • + Excellent rank tracking with competitor comparison and local SEO features

Cons

  • - Brand recognition is lower than Semrush/Ahrefs despite strong reviews
  • - Backlink database is growing but still smaller than top competitors
  • - Some advanced features require higher-tier plans

Pricing

PlanMonthlyAnnualLimits
Essential$55$44500 keywords; 1 project; daily rank updates
Pro$109$87.22,000 keywords; 5 projects; competitor research
Business$239$191.25,000 keywords; unlimited projects; API access
14-day free trial

Essential $55/mo, Pro $109/mo, Business $239/mo. 14-day free trial. Discounts for annual billing.

Setup & Onboarding

Setup time: hours
Learning curve: moderate
Resources: goodMobile app

Company Health

Founded: 2012
HQ: London, UK
Size: 250+ employees
Funding: seed
growingHiring: growingSentiment: positive
  • Acquired Planable for social media management integration
  • Building unified ecosystem: SE Ranking + SE Visible + Planable
  • Revenue reached $35M with 215 employees in 2024

Product Direction

AI: aggressiveRisk: lowAPI availableEcosystem: moderateSMB friendly

AI Features

  • AI Search add-on - monitor presence in AI Overviews, AI Mode, Gemini, ChatGPT, Perplexity
  • AI competitor analysis
  • AI source review and optimization
  • SE Visible AI visibility platform

Recent Launches

  • AI Search add-on (2025)
  • Planable acquisition and integration
  • MCP Server integrations
  • Expanded API with AI search data endpoints

Integrations

google-analyticsgoogle-search-consolegoogle-ads

+ Zapier compatible (connects to 5,000+ apps)

Alternatives in SEO

Semrush

Paid
4.64,500 reviews

Marketing teams and agencies that want one platform for SEO, PPC, content, and competitive research

Mangools

Paid
4.6130 reviews

Bloggers, solopreneurs, and small businesses looking for an affordable, easy-to-use keyword research tool

Ahrefs

Paid
4.61,150 reviews

SEO professionals and content marketers who prioritize backlink analysis and competitive keyword research

Moz Pro

Paid
4.4950 reviews

SEO beginners and small teams that value educational resources alongside their toolset

Ubersuggest

Freemium
4.3230 reviews

Solopreneurs and small businesses on a tight budget who need basic keyword research and site audits