MarTech Audit
Build a StackBrowse ToolsCategoriesCompareBlog
Build a StackBrowse ToolsCategoriesCompareBlog
Stack AuditContact

MarTech Audit

Free marketing tech stack audit tool. Compare marketing tools, score your stack, and find the best martech solutions for your business.

Tool Categories

  • CRM Tools
  • Email Marketing
  • Analytics Tools
  • SEO Tools
  • Marketing Automation

Resources

  • All Marketing Tools
  • Browse Categories
  • Stack Audit
  • Compare Tools
  • Stack Builder
  • Blog
  • Contact Us

MarTech Audit — Free marketing technology stack comparison tool. Built in Phoenix, AZ. Data verified March 2026.

Sponsored by Helios AI Services — Custom AI tools for small businesses.

Tools/Live Chat & Chatbots/LiveChat

LiveChat

E-commerce and support teams wanting a battle-tested, reliable live chat tool

Paidmessage-circle Live Chat & Chatbots
Visit Website

Reviews

4.6 / 52,443 reviews

G2 Satisfaction Scores

Ease of Use
9.0
Ease of Setup
8.8
Quality of Support
8.7
Meets Requirements
8.8
Ease of Admin
8.8

Rating Distribution

5 star
69%
4 star
24%
3 star
6%
2 star
0%
1 star
0%

+ Mature, reliable product with excellent uptime

+ Rich agent tools: canned responses, sneak peek, chat routing

- Per-agent pricing gets expensive for larger teams

“LiveChat is the Toyota Camry of chat tools — reliable, nothing flashy, but it just works. We've had it running 3 years with basically zero downtime.”

Pros

  • + Mature, reliable product with excellent uptime
  • + Rich agent tools: canned responses, sneak peek, chat routing
  • + 200+ integrations including ChatBot.com

Cons

  • - Per-agent pricing gets expensive for larger teams
  • - AI chatbot requires separate ChatBot.com product
  • - Starter plan is limited in features and customization

Pricing

PlanMonthlyAnnualLimits
Starter/seat$20$2060-day chat history; basic widget customization
Team/seat$41$41Unlimited history; reports; agent groups
Business/seat$59$59Staffing prediction; work scheduler; Apple Messages
Enterprise/seatCustomCustomDedicated manager; product training; security assistance
14-day free trial

Starter $20/agent/mo. Team $41/agent/mo. Business $59/agent/mo. 14-day free trial.

Features & Capabilities

One of the longest-running live chat products on the market (founded 2002)Part of a product suite (ChatBot, HelpDesk, KnowledgeBase) from parent Text S.A.Publicly traded company with consistent revenue growth and 23,000+ business customers
FeatureAvailable OnLimits
Live Chat WidgetstarterUnlimited
Chat Historystarter60-day history on Starter; unlimited on Team+
Canned ResponsesstarterUnlimited
Sneak Peek (see what visitor is typing)starterUnlimited
Chat Routing and Agent GroupsteamUnlimited
Ticketing SystemstarterUnlimited
Chat Reports and AnalyticsteamBasic on Starter; full on Team+
Multi-channel (WhatsApp, Messenger, Apple Messages)starterApple Messages on Business plan only
AI Conversation SummariesteamUnlimited
Staffing PredictionbusinessUnlimited
200+ IntegrationsstarterUnlimited
Widget CustomizationstarterBasic on Starter; full on Team+

Limitations

  • ! AI chatbot requires purchasing the separate ChatBot.com product
  • ! Per-agent pricing makes costs scale linearly with team size
  • ! Starter plan has only 60-day chat history retention
  • ! No free tier; only a 14-day trial

Market Intelligence

Who Uses This

Small Business
55%
Mid-Market
30%
Enterprise
15%

Source: G2 reviewer demographics

Top Industries

Computer SoftwareInformation Technology and ServicesInternetFinancial ServicesRetail

Is This Right for You?

Team Size
3–50 people
Sweet spot: 5-20
Complexity
simple
Best Industries
ecommercesaasprofessional services
customer retentionlead generationecommerce sales

Pairs Well With

hubspot-crm— Chat transcripts and contact data sync to HubSpot for follow-up workflows
google-analytics— Track chat engagement rates and their effect on conversions
wordpress— LiveChat plugin integrates seamlessly with WordPress sites

Not ideal for: Teams wanting a free chat solution — LiveChat has no free tier and starts at $20/agent/month

Setup & Onboarding

Setup time: minutes
Learning curve: minimal
Resources: goodMobile app

Company Health

Founded: 2002
HQ: Wroclaw, Poland
Size: 270+ employees
Funding: public
stableHiring: stableSentiment: neutral
  • Parent company rebranded from LiveChat Software to Text S.A. in 2023
  • Publicly traded on Warsaw Stock Exchange (WSE: TXT)
  • FY2025 revenue ~$90M USD, up 5.6% YoY
  • Serves 23,000+ businesses across 150 countries

Product Direction

AI: moderateRisk: lowAPI availableEcosystem: strongSMB friendly

AI Features

  • AI-powered chatbot (sold as separate ChatBot product)
  • AI conversation summaries
  • Intent-driven routing
  • AI Actions (Calendly booking, Shopify order lookup, Zapier workflows)
  • Auto-tagging and grammar correction for agents

Recent Launches

  • AI Actions for chatbot task automation
  • Data source ingestion (URLs, PDFs, past chats)
  • Enhanced AI-human handoff with full context transfer

Trust & Security

Compliance

ccpagdprsoc2hipaaiso27001

Security Features

ssoenterprise
audit logenterprise
two factorAll plans
ip allowlistenterprise
role based accessteam
encryption at restAll plans

Data Portability

Export formatsCSV
Bulk API exportYes
Lock-in risklow
Status page: https://status.livechat.com

Support

Channels

emailstarter
phoneenterprise
live chatstarter
knowledge baseYes
community forumYes
Hours24/7
Response time< 24 hours
Dedicated CSMenterprise
Docs qualitygood
Community

Market Position

challengerEstablished live chat platform focused on customer service with strong agent productivity tools

Top Alternatives

intercom— AI-first approach with Fin agent and broader product messaging
tidio— More affordable with free tier and built-in AI chatbot capabilities

Switching Awayeasy

Chat transcripts and customer data export; canned responses and routing rules need recreation

Transfers
chat transcriptscustomer dataticket historyagent notes
Doesn't Transfer
canned responsesrouting ruleschat widget configChatBot integration flows

Time to Value

1-3 daysWidget installs in minutes and agents can start chatting immediately; full routing and automation setup takes a few days

Integrations

shopifywordpresshubspot-crmsalesforce-starterwhatsappfacebook-messengergoogle-analyticsmailchimppipedrivezapier

+ Zapier compatible (connects to 5,000+ apps)

Alternatives in Live Chat & Chatbots

Crisp

Freemium
4.6310 reviews

Bootstrapped startups and small teams wanting a full support suite at a flat, predictable price

Drift (Salesloft)

Paid
4.51,456 reviews

B2B sales teams converting website visitors into qualified pipeline via conversational marketing

Freshchat

Freemium
4.3601 reviews

Growing SMBs that need a full-featured live chat with AI chatbot capabilities and room to scale into the Freshworks ecosystem

Intercom

Paid
4.54,805 reviews

SaaS companies that want a full customer communication platform with AI-first support

Olark

Freemium
4.4694 reviews

Small businesses that want simple, reliable live chat focused on human conversations without the complexity of AI chatbots

Tidio

Freemium
4.82,747 reviews

Small e-commerce shops and startups that want live chat and AI bot without enterprise pricing