B2B companies targeting decision-makers by job title, company, or industry
+ Unmatched B2B targeting by job title, company size, industry, and seniority
+ Lead Gen Forms reduce friction by pre-filling user data from profiles
- Very expensive CPCs ($5-15+) make small budgets inefficient
“LinkedIn Ads are expensive but the lead quality is unreal. When you need to reach VP-level buyers at specific companies, nothing else comes close.”
| Plan | Monthly | Annual | Limits |
|---|---|---|---|
| Pay-per-click | Custom | Custom | No platform fee; min $10/day budget; higher CPCs |
Pay-per-click/impression. Minimum daily budget $10. Most SMBs spend $1,000-$5,000/mo. Higher CPCs than other platforms.
+ Zapier compatible (connects to 5,000+ apps)
Any business that wants to capture high-intent search traffic and run display/video campaigns
B2C businesses, e-commerce, and brands building awareness through visual storytelling
D2C brands and e-commerce businesses targeting younger audiences with video-first creative