Side-by-side comparison to help you choose the right marketing automation tool for your stack.
Rating
OmnisendReviews
Keap (formerly Infusionsoft)Price
Omnisend+ All-in-one: CRM, email, automation, invoicing, and appointment scheduling
+ Powerful automation for small service businesses with complex workflows
- Very expensive starting at $249/mo; highest entry price in this category
“Keap does everything but it's not cheap and it's not pretty. If you're a service business doing $500K+ revenue, the all-in-one value proposition works. Below that, look elsewhere.”
+ Purpose-built for e-commerce with pre-built automations for cart abandonment, browse abandonment, and post-purchase
+ Email + SMS + push notifications in one platform — no need for separate SMS tools
- Primarily useful for e-commerce — limited value for non-retail businesses
“Omnisend's pre-built cart abandonment and browse abandonment flows were generating revenue within 24 hours of setup. We recovered 15% of abandoned carts in our first month — no other tool made it this easy.”