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MarTech Audit

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MarTech Audit — Free marketing technology stack comparison tool. Built in Phoenix, AZ. Data verified March 2026.

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Tools/Brevo (formerly Sendinblue) vs Mailchimp

Brevo (formerly Sendinblue) vs Mailchimp

Side-by-side comparison to help you choose the right email marketing tool for your stack.

Quick Verdict

Rating

Brevo (formerly Sendinblue)

Reviews

Mailchimp

Price

Tie
Brevo (formerly Sendinblue)freemium
Mailchimpfreemium
Rating
4.5 / 5
4.4 / 5
Reviews
4,332
30,000
Best For
Small businesses with large contact lists but moderate send frequency who also need SMS and transactional email
Small businesses and solopreneurs who want an all-in-one marketing platform with a free starting point
Pricing
From $25/mo
From $13/mo
Free Plan
Yes
Yes
Setup Time
hours
hours
Learning Curve
minimal
minimal
Zapier
Yes
Yes
Integrations
13 tools
23 tools

Brevo (formerly Sendinblue)

4.5 / 54,332 reviews

G2 Satisfaction Scores

Ease of Use
9.0
Ease of Setup
8.7
Quality of Support
8.8
Meets Requirements
8.5
Ease of Admin
8.8

Rating Distribution

5 star
78%
4 star
16%
3 star
4%
2 star
1%
1 star
1%

+ Unlimited contacts on all plans including free; pricing based on email volume

+ Multi-channel: email, SMS, WhatsApp, and live chat in one platform

- Free plan limits to 300 emails/day which constrains growth

“The unlimited contacts model is a game-changer. We have 15,000 subscribers but only send weekly, so Brevo costs way less than per-contact tools.”

Mailchimp

4.4 / 530,000 reviews

G2 Satisfaction Scores

Ease of Use
8.8
Ease of Setup
8.7
Quality of Support
8.3
Meets Requirements
8.7
Ease of Admin
8.7

Rating Distribution

5 star
58%
4 star
34%
3 star
7%
2 star
1%
1 star
0%

+ Intuitive drag-and-drop email builder with polished templates

+ Generous free tier for very small lists; easy onboarding for beginners

- Pricing escalates steeply once you exceed the free tier or need automation

“Mailchimp got us sending professional emails in under an hour, but once our list grew past 2,000 contacts the costs really started adding up.”
Visit Brevo (formerly Sendinblue)Visit MailchimpAudit Your Full Stack